Huffington Post Baiting Stoners With An Ice Cream Burrito

I love ChocoTacos, so I think an ice cream burrito sounds heavenly and I definitely would want to hear about it. So what could I possibly have against HuffPost Taste's article "Ben & Jerry's BRRR-ito Is Bringing Ice Cream And Burritos Together At Last"?

Well, this is how they presented it on Facebook.

The BRRR-ito, which will only be served in Ben & Jerry's scoop shops, makes its debut on April 20th. The article fails to deliver on the bait, responsibly reporting on the ice cream dream and waiting until the closing line to make any obligatory 4/20 mentions. And despite the April 20th launch of waffle coned heaven, the article would have been fine without any 4/20 mentions. It's an ice cream burrito; that is an all the time treat.

Commit to playing up 4/20 or don't, but the half-assed attempt at being hip makes this article 91% click bait.